For Ora Priorat, the brief was to create lifestyle photography that showed what it is like to stay at the hotel — the pace of the days, the surroundings and the simple pleasures of being there.
Located in Priorat, one of Spain’s leading wine regions, wine naturally became part of the story. The photography moves beyond the hotel itself to include the village, vineyards and wider landscape, placing the property within the destination rather than treating it as an isolated space.
The result is a collection that combines interiors, destination and lifestyle: a glass of local wine, a conversation on the terrace, a book by the window, long views across the vineyards and the changing light of the valley.